Practis

Author Archive

Virginia Spine Institute Wins Web Award

Designed and developed by Practis, the Virginia Spine Institute website, www.spinemd.com, won an award for Standard of Excellence in the Healthcare provider category for the 2009 Web Award program by the Web Marketing Association.  For more information, click here>


Practis Announces the Launch of Provider Location Directory v2.0

Practis is excited to announce the latest version of their Online Provider Location Directory. Here’s a sampling of what our new directory can do: Integration. Seamless integration between providers and locations. Now you can assign physicians to a location and have the information display on both the provider and location result pages. Customization. Not only [...]


Risk Management & the Medical Practice Web Site

Recent research tells us that patients who surf the web for healthcare information, prefer to get that information from their own doctors’ web site more than from any other source. Physicians are responding by utilizing their practice site to not only provide healthcare information, but supplement communication with their patients. As medical practices increasingly develop [...]


Guidelines for Writing for the Web

When writing content for the web, get your message across as quickly, say as little as possible, and put the most useful and relevant content first. Speak plainly and use a tone of voice that’s appropriate for your audience.


Promoting Your Practice Web Site Online

Your practice web site is not only an interactive marketing tool but, more importantly, a medium of communication with your patients – both existing and perspective. It not only markets your services but it also serves as a cost-effective and efficient vehicle of health and wellness communication to your patients. Once your practice web site [...]


It’s About Effective Communication

Communication is key to a good website. It is known that communication can, at times, take a backseat to the aesthetics of a site. Ideally, the design and other elements that do the communicating, work together to create a clear, consistent message on the website.


Tips for Selecting the Right Medical Web Firm

These days when it comes to website designers, or even those who specialize in healthcare, there are so many firms to choose from. As a physician, department head or healthcare administrator, how do you know what to look for or, better still, what to ask.


How to Practically Use Twitter in Your Medical Practice

We hear so much chatter (or should we say tweeting) about Twitter. It’s certainly all the rage these days.  There are many practical applications of it but when someone asks how it can best be used in health care… and add value, we need to stop and think. Certainly we are all intimately aware of [...]


SEO Best Practices

For success with organic (natural) search, consider these few best practices: Make your site content relevant. Content is definitely king. Make sure that your site has information that is relevant to the code that SE spiders see. Remember consistency. Consistent use of keywords or keyword phrases with page titling, file naming, header tags and site [...]


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