Helpful Tips
Promoting yourself – its never been easier to do.
After all it’s all about promoting yourself – your experience and expertise. Who better to manage your online reputation and create a positive first impression, than you? Here’s a couple of free on-line profile services to consider.
SEO Buyer Beware
It seems that everyone is an SEO expert these days. With multiple companies approaching you all the time, promising better search engine results for your website, you may find yourself not knowing what and who to believe. Before you sign on the dotted line, here’s a few things to keep in mind…
Things to Consider When It’s Time to Redesign or Update Your Medical Website
If your medical practice or healthcare organization is considering a redesign or update of an existing website, there are a few things you shouldn’t overlook this time around.
Understanding Website Statistics
Management loves statistics and will often rely on their website statistical program to give them the needed information on how well their website is performing. The data collected from these programs are assumed to be accurate. However, the reality is that no statistical program is perfect. Each tool makes different assumptions and will produce different [...]
Risk Management & the Medical Practice Web Site
Recent research tells us that patients who surf the web for healthcare information, prefer to get that information from their own doctors’ web site more than from any other source. Physicians are responding by utilizing their practice site to not only provide healthcare information, but supplement communication with their patients. As medical practices increasingly develop [...]
Guidelines for Writing for the Web
When writing content for the web, get your message across as quickly, say as little as possible, and put the most useful and relevant content first. Speak plainly and use a tone of voice that’s appropriate for your audience.
Promoting Your Practice Web Site Online
Your practice web site is not only an interactive marketing tool but, more importantly, a medium of communication with your patients – both existing and perspective. It not only markets your services but it also serves as a cost-effective and efficient vehicle of health and wellness communication to your patients. Once your practice web site [...]
It’s About Effective Communication
Communication is key to a good website. It is known that communication can, at times, take a backseat to the aesthetics of a site. Ideally, the design and other elements that do the communicating, work together to create a clear, consistent message on the website.
Tips for Selecting the Right Medical Web Firm
These days when it comes to website designers, or even those who specialize in healthcare, there are so many firms to choose from. As a physician, department head or healthcare administrator, how do you know what to look for or, better still, what to ask.
Keeping Your Patients Informed in Times of Crisis
We are currently in the early stages of a Swine Flu pandemic and officials think it could get worse before it gets better. People around the globe, your patients, are scrambling for information about how this outbreak affects them and their families. How are you as a single or multi-physician group practice responding to this [...]
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from twitter
- We just launched the new website for Greater Rochester Orthopaedics. A beautiful site with lots of helpful info http://t.co/v6K221tc 1 day ago
- 1 hour and 5 minutes until the winner is chosen! http://t.co/76L3IxvO 3 weeks ago
- We are giving away the iPad 2 this morning at 9am! Competition is strong! 3 weeks ago
- More updates...