Are Healthcare PPC and SEO Friends or Foes?
If you’ve been active in your company’s marketing, or you are seeking new marketing opportunities, chances are that you have been educated on both PPC and organic SEO.
If you’ve been active in your company’s marketing, or you are seeking new marketing opportunities, chances are that you have been educated on both PPC and organic SEO.
A study done nearly three years ago indicated that one in 20 Google searches were for health-related information. With the internet growing at a rapid rate,
According to Google, there are 28 billion search queries for healthcare related terms, 60% from a mobile device.
Looking for help with increasing your exposure to patients on the web?
It seems that there are more and more options for marketing your practice online. Today you can advertise just about anywhere, including on mobile, social media,
It seems like every week Google announces a new change or update, and many of the recent ones have been about Adwords. Many people think of Adwords as a one and done form of advertising,
Whether you’re a practice manager for a small doctor’s office or an executive for a hospital group, developing and executing a digital marketing plan can be a difficult task.
There has been a long-term debate on whether to opt for SEO or PPC are right for your website. While a great deal of the debate comes down to the goals,